Project GoalsI worked for 4 years in the Innovation Lab of Wolters Kluwer, the leader in Tax Software in Canada. The goal of the Lab was to create new products and help the company increase its revenues.
I was responsible for all "Voice of the Customer (VOC)" initiatives and new product creation. I organized idea tournaments, where we gathered existing clients and brainstormed with them on new products to help them better and I did dozens of site visits where I would better understand all aspects of their work in order to find unmet needs.
For the Taxprep Dashboard project, I ran the whole startup project from need identification, to product design, market release and customer support.